Your website lets your audience know your brand and how it answers their needs. Ideally it has a look and feel that mirrors an experience with your business or product and ensures that viewers are easily finding what they are looking for.
Branded Local Business
New identity and website for The Raritan Inn
I began by determining a brand positioning for the Inn, and let that be a guide to develop and fine tune content that authentically communicates what an experience at the Inn is all about. The design of the site quickly gives the viewer a thorough understanding of the varied features that the Inn has to offer, and where to find information that serves their particular interest. Both the logo and styling of the site offer an accurate sense of the Inn’s character.
Physician Travel & Meeting Guide
I re-designed this online travel magazine and subsequently provided layouts for several issues. Shown are feature article, family travel, travel news and contest page for one issue. Services included photo procurement, photo editing, and content edit directives.
Managed Markets Consulting Business Website
Emron wanted a simple website that would familiarize perspective clients with the value and depth of their business. I worked with them to narrow down their content into headlined sections, and designed a look that compliments their logo and bears a corporate character, as do the communications that they produce. I created a full array of coordinated images that quickly communicate the nature of their business, while still fitting the budget.
Solopreneur on Squarespace
A therapeutic yoga/meditation instructor needed a website that would evoke the calming nature of her practice, with a direct and authentic tone. I began with a company identity and logo, then developed content and created visuals that could also be used on coordinating promotional materials and social media platforms.