CLIENT
PHOENIX RISING SCHOOL OF YOGA THERAPY
ASSIGNMENT
This Vermont-based training center needed a brochure to hand out at national trade shows in order to expose their updated offerings to a broader audience.
• Use 30-year established logo
• Provide a refreshed brand identity
• Communicate extensive information on a small piece.
DELIVERED
Printed sales brochure
SERVICES
• Content Directive and Editing
• Brochure Design
• Photo Shoot Direction
• Photo Selections
• Print Management
SOLUTION
An 8-panel fold-over design that is:
• Less cluttered
• More contemporary than prior communications
• Fits their printing and mailing budget
Content directives and edits that improve usage
ADDED BONUS: Color palette and visuals for social media usage.
OUTCOME
• Broader audience reach and significantly increased program interest
• Increased clarity of the curriculum, certification requirements and options available to the perspective student.
• Increased understanding of the benefits of the program.