Your projects will be in good hands.


Having worked in the visual communications industry for over 3 decades, Visual Insights owner and director Anna Palma works in a variety of media, building upon a diverse background which includes corporate communications, publishing, education, marketing and advertising.

Anna has worked with both Ogilvy CommonHealth and McCann Torre Lazur, art directing physician, patient, and consumer communications for the world’s leading pharmaceutical companies. Working with a team of strategists, category experts, and writers, Anna developed and directed campaigns to successfully launch and market drugs, utilizing focus group input, patient profiles & clinical studies.

Anna has designed for a wide range of non-pharmaceutical clients as well, including Chubb, NJDOT, Rutgers University, and Good Humor. An expert in all aspect of print communications, she also designs websites, trade show displays, and multimedia presentations.

Owning her business since 2001 has provided Anna with the ability to adapt quickly to new environments and tasks, working well both independently and collaboratively with a team. She has been told that her organization, problem-solving and communication skills, consistent quality and dedication enhance her clients’ effectiveness and make their job easier.

When not working in her studio, Anna enjoys outdoor recreation, photography, fine art and teaching yoga and meditation.